The idea that in a postmodern culture, the boundaries between the 'real' world and the world of the media have collapsed and that it is no longer possible to distinguish between reality and simulation.
The idea that in a postmodern age of simulacra we are immersed in a world of images which no longer refer to anything 'real.'
The idea that media images have come to seem more 'real' than the reality they supposedly represent (hyper reality).
Postmodernism = After modernism
Modernity was serious
Post-modernity has a sense of humor and irony
In media:
- Intertextuality is post modern
- Self-referential = Breaks the 4th wall
- Style over substance - looks good rather than has depth
- Fragmentation of time and space and personal identity and temporality = Future is bad.
- Copying, pastiche or homage - recreation
- Irony
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